Create graphics and visual content for various platforms, including web, social media, email, packaging, merchandise, display, and mockups.

Manage a creative team composed of designers, motion graphic artists, and photographers. Supervise photo shoots and graphic production, both with in-house designers and external photographers.

Collaborate with product development, social media, sales, and e-commerce teams to ensure a consistent and sophisticated visual identity throughout the platform.

Led the conceptualization, creative brainstorming, and execution of brand campaigns and photo shoots across all platforms, digital, social media, print collateral, merchandise, and expo events.

Work closely with retailers and vendors across different departments to create high-quality assets for displays and package designs.